Sunset dinner on a resort terrace Candlelit gala tables with tropical florals Garden gazebo dinner reception Oceanview terrace event set for dinner Modern lounge setup for an evening event
Corporate Events, DMC Services & Luxury Event Planning

Extraordinary Events. Strategically Designed.

Gold Standard Events Consultancy plans corporate events, galas, retreats, and private celebrations, and advises venues and brands on the sales, marketing, and strategy behind their own events.

Plan Your Event Book a Consultation
Corporate Events & DMC ServicesConferences, retreats, incentives, activations Luxury & Private EventsDinners, celebrations, galas, and more Venue, Sales & Brand ConsultingEvent sales, marketing, and brand strategy
Two Sides of One Firm

We plan the event. We also build the strategy behind it.

Some clients need an event planned and produced. Others need an expert to sharpen how they sell, market, and deliver events of their own. Gold Standard Events Consultancy does both, with 28 years of hospitality and corporate event experience behind every decision.

Evening garden dinner with long tables, candlelight, and lit palms
Event Planning

Events planned and produced, start to finish.

For companies, organizations, and private hosts who want an event done right, from a 20-person team outing to a 500-guest gala.

  • Corporate Events & DMC Services
  • Conferences & Incentive Trips
  • Board Retreats & Offsites
  • Galas & Fundraisers
  • Team Building & Holiday Parties
  • Luxury & Private Celebrations
Corporate Events & DMC Luxury & Private Events
Custom scent bar activation designed for a brand at a rooftop reception
Strategy & Consulting

We build event programs that sell.

For venues, restaurant groups, hotels, and brands that want a strong, profitable events program and the sales and marketing to keep it booked.

  • Build & Grow Your Events Program
  • Sales & Marketing Strategy
  • SOPs, Systems & CRM Setup
  • Sales Team Training
  • Brand Strategy & Activations
  • Fractional Director of Events

Right now: helping a specialty dessert brand design its brand activations and package them to pitch to corporate clients.

Venue Consulting Sales & Marketing
Founder of Gold Standard Events Consultancy
About Us

Twenty-eight years. Every side of the table.

Gold Standard Events Consultancy brings nearly three decades of hospitality and corporate event experience to every engagement. We have planned conferences, galas, and private celebrations, built event departments inside hotels and restaurants, and advised the executives and planners who hire them.

That is why we can plan your event, and also build the sales, marketing, and operations behind an events program that lasts.

A boutique, founder-led firm. Our founder leads every engagement personally, from first call to final toast, with a trusted team brought in as each event requires.

Connect with Our Founder on LinkedIn
What We Do

Six Ways We Deliver

Choose an area to see how we help.

Resort terrace set for a multi-day corporate program

Corporate Events & DMC Services

A boutique destination management partner and strategic advisor for corporate meeting planners, executive teams, and HR leaders, locally, nationally, and internationally.

Ideal For

Corporate meeting planners and organizations that need local market expertise, a trusted extension of their team, and an event strategy tied to real business goals.

Services Include
  • Destination Management (DMC) Services
  • Vendor Sourcing & Vetting
  • Conference & Meeting Strategy
  • Incentive Programs & Trips
  • Executive Retreats & Board Retreats
  • Leadership Offsites
  • Team Building Experiences
  • Brand Activations
  • Guest Experience Design
  • Venue Selection
  • Budget Alignment
  • Attendee Engagement & ROI
Luxury garden dinner with candlelit tables

Luxury Private Event Planning

Full-service planning, design, and production for private celebrations of every size, where every detail matters.

Ideal For

Private hosts, families, executives, and boards planning dinner parties, milestone celebrations, galas, and holiday gatherings who want an elevated, seamless experience.

Services Include
  • Full-Service Planning & Production
  • Event Design & Décor Direction
  • Venue Selection
  • Vendor Sourcing & Curation
  • Guest Experience Design
  • Entertainment Curation
  • Budget Planning & Oversight
  • Timeline & Run of Show
  • On-Site Event Management
  • Holiday & Dinner Parties
Farmhouse restaurant private event entrance

Venue & Hospitality Consulting

We establish strong, successful events programs inside restaurants, restaurant groups, hotels, and venues: the sales process, SOPs, systems, and trained team that keep events booked and running smoothly.

Ideal For

Restaurants, hotels, resorts, and venues ready to build or rebuild a high-performing events department and create consistent, sustainable bookings year over year.

Services Include
  • Event Department Development
  • Outsourced Director of Events
  • Revenue Growth Strategy
  • Sales Team Training
  • CRM Implementation
  • Operational Assessments
  • SOP Development
  • Private Dining Programs
  • Event Package Development
  • Client Journey Mapping
Signature grazing display created for Farmhouse

Sales, Marketing & Brand Strategy

Sales kits, marketing, brand strategy, and brand activations that help venues and hospitality brands win clients, fill event spaces, and pitch their value to corporate buyers with confidence.

Ideal For

Venues, restaurants, and food, beverage, and lifestyle brands that need a polished brand, sharper sales tools, and a clear plan to win corporate clients and activations.

Services Include
  • Brand Strategy & Positioning
  • Brand Identity Development
  • Event Sales Kits & Decks
  • Proposals & Pitch Materials
  • Marketing Collateral
  • Event Marketing Planning
  • Audience & Demographic Strategy
  • Social Media Strategy
  • Sales Messaging & Copy
  • Campaign Strategy
  • Brand Activation Strategy
  • Corporate Pitch Strategy
From Our Capabilities Deck
Centerpiece at The Mayfair Hotel

Fractional Revenue & Business Development Leadership

Executive-level sales and business development leadership without the cost of a full-time executive.

Ideal For

Organizations preparing for growth, entering new markets, rebuilding sales teams, or seeking experienced leadership during periods of transition.

Services Include
  • Fractional Director of Sales
  • Business Development Strategy
  • Strategic Partnerships
  • Market Expansion
  • Account Growth
  • Sales Team Mentorship
  • Revenue Planning
  • Client Retention Strategy
  • Leadership Coaching
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Event Rescue & Last-Minute Planning

Senior-level support when an event is close and not coming together, or when you need an experienced planner on short notice.

Ideal For

Corporate teams, nonprofits, and private hosts with an event within 30 days that needs an expert to step in, stabilize the plan, and deliver it.

See Event Rescue Options
Services Include
  • Event Rescue Strategy Session (90 minutes)
  • 48-Hour Planning Rescue
  • Emergency Coordination & Takeover
  • Last-Minute Event Planning
  • Vendor Replacement & Recovery
  • Timeline & Budget Triage
  • Day-Of Event Management
Lush floral arrangement in vivid colors
Oceanview tablescape with garden florals
Intimate to 500+Guests
Luxury & Private Events

For Hosts Who Expect the Extraordinary.

Whether you are hosting twenty guests or five hundred, you deserve a planner who has run hotel ballrooms, produced Fortune 500 programs, and knows how to turn a vision into an evening people talk about for years.

We design and manage every detail, from venue and décor to entertainment and the run of show, so you can be fully present with your guests.

  • Milestone Birthdays & Anniversaries
  • Galas & Fundraisers
  • Estate & Private Residence Events
  • Holiday & Dinner Parties
  • Destination Celebrations
  • Board Retreats & Executive Dinners
Plan Your Private Event
Our Approach

From First Call to Final Toast.

Whether it is a 400-guest celebration or a three-day program abroad, every engagement follows the same proven path.

Candlelit tablescape with tropical florals

Discover

We start with a conversation about your goals, guests, budget, and the feeling you want the room to have the moment people walk in.

Oceanview tablescape designed for an executive dinner

Design

A clear concept, layout, and guest experience plan, with a budget that makes sense and nothing left to guesswork.

Lush custom floral arrangement

Curate

Venue, vendors, entertainment, and every detail selected, negotiated, and managed by someone who has sat on every side of the table.

Resort terrace set for a multi-day conference dinner

Deliver

We run the event on site, from first arrival to final toast, so you and your guests can simply enjoy it.

Ready When You Are.

Tell us what you are planning and we will map out the path together.

Start Planning
Our Work

A few rooms we have brought to life.

Conference Reception
Conference Reception
Executive Retreat
Executive Retreat
Corporate Conference
Corporate Conference
Brand Activation
Brand Activation
Gala Dinner
Gala Dinner
Hotel Grand Re-Opening
Hotel Grand Re-Opening
Incentive Program
Incentive Program
Restaurant Private Events
Restaurant Private Events
Client Testimonials

What Our Clients Say

"

Jennifer brought a level of strategic thinking to our annual conference that we had never experienced before. She didn't just plan. She elevated everything we thought was possible for our events program. The results spoke for themselves.

Corporate Meeting Planner Fortune 500 Financial Services Company
"

We brought Jennifer in to rebuild our private events department from the ground up. Within months, our bookings doubled. She doesn't just consult. She transforms. Having her expertise in our corner was a game changer for our revenue.

Restaurant Owner & Operator Los Angeles, California
"

Jennifer is the kind of advisor you want in the room before the decisions are made. Her strategic perspective, hospitality expertise, and calm leadership helped us avoid costly mistakes and deliver our best event program in five years.

Executive Director National Membership Organization
Greenery centerpiece and gold table number on a fully set reception table, ready for guests
Event Rescue & Last-Minute Planning

Short on time? We step in.

Whether your event is weeks away and falling apart, or you need an experienced planner on short notice, we bring senior-level support to corporate events, galas, conferences, and private celebrations.

  • Event Rescue Strategy Session90 minutes, events within 30 days, $495
  • 48-Hour Planning RescueEvents within one week
  • Emergency Coordination & TakeoverImmediate support
Get Help Now Learn More
How We Work Together

Choose the level of support that fits.

Big or small, every engagement starts with a conversation. Then we match the support to your event, your team, and your budget.

Strategy SessionA focused working session for an event, a pitch, or a plan that needs direction.
Advisory & Planning SupportWe build the plan and guide the key decisions. Your team carries it out.
Full Planning & ProductionWe manage the event from first call to final toast.
Ongoing ConsultingFractional leadership for venues and brands growing their event business.
Tell Us About Your Event Book a Free Consultation
Get In Touch

Start the Conversation

Every engagement begins with a discovery conversation. Use the form to share a bit about your event or organization, and we will be in touch within one business day.

jennifer@gseventsco.com gseventsco.com Connect on LinkedIn Serving Clients Nationally & Internationally